The Design Intelligence conference at the New School will feature a panel discussion, skill-based workshops, and networking opportunities for both New School students and the greater design community. This year’s conference will be driven by the question: What Can Design Intelligence Do? Through the immersive day-long experience we will explore these questions from various perspectives and sectors and through the course of the day have the opportunity to talk about design in the context of new economics, new models, and new work.
10 - 11:00: Registration, Greetings and Light Breakfast
11:30 - 12:30: Panel Discussion
Design Intelligence: What can it do? Exploring the power of design thinking approaches across multiple sectors.
Overview: The session will focus on a discussion about design thinking and industry specific applications. There will be multiple panelists, each from a different sector and one to two student voices to have a conversation about how design thinking touches their work and the power of using this design intelligence when tackling complex issues across industries.
Panthea Lee: Founder + Principal, Reboot
Chelsea Mauldin: Executive Director, Public Policy Lab
Dr. Edward Rogoff: Lawrence N. Field Professor of Entrepreneurship and Department Chair; Academic Director, Lawrence N. Field Center for Entrepreneruship and Small Business, CUNY-Baruch
Randy Plemel, Design Lead, IDEO
12:30 - 1:15: Lunch
1:30 - 3:00: Workshop Sessions
Workshop 1: Cultural Design
Facilitated by Andrew Hutton, SDM ‘14
Workshop 2: Design Intelligence for New Venture Design
Facilitated by Victor Angel, Co-founder N8 Innovation Studio, SDM ‘14
Workshop 3: Role of Design Thinking in Technology
How do we converge the creativity of design with its functional role in enhancing business strategy? Technology enacts as the medium in which the role of design thinking impacts the process, providing business solutions that will innovate our global economy. Through the workshop, we will explore how to position client’s business challenges and how creative technology is used to unravel its complexities and build financially sustainable solutions.
Facilitated by Esther Ahn, SDM ‘14
Workshop 4: Beyond the Brainstorm
The brainstorm is a heavily leaned upon “creative method” for soliciting ideas from groups. Often, however, once the brainstorm is finished the group does not have the tools, tactics, and methodologies to move beyond ideas. Using design thinking methodologies, we will practice ways to prioritize information, combine and build ideas, and have teams adopt a shared vision so that they can move toward action.
Facilitated by Karen Jackson, SDM ‘15
3:00 - 3:30: Refreshments and Workshop recapitulations and displays
3:30 - 4:00 Keynote Speaker
Shawn Nelson Founder LoveSac, SDM ‘15
4:00 - 4:30 Closing Statement by Program Director
4:30 - 5:30 Champagne Toast & Networking